Blog
Guides and tips for local SERP checking and geo-targeted search.
What Is a Local SERP Checker?
A Local SERP checker lets you see Google results as if you were searching from a specific city, neighborhood, or address. Here’s why it matters and how to use one.
Why Local SERPs Matter for Your Business
Understanding how search results change by location helps you prioritize where to optimize and what to track.
How UULE Works for Geo-Targeted Google Search
The UULE parameter encodes a location so Google serves results as if the searcher were there. Learn how it’s used in local SERP checking.
Troubleshooting Local SERP Results
Common issues when checking local results and how to fix them.